Kate Hudson: Our Global Celebrity Spokesperson (Because We’ve Loved Her. Since Forever.)20250328043532

Kate Hudson: Our Global Celebrity Spokesperson (Because We’ve Loved Her. Since Forever.)

The best way to kick off our big 50th anniversary this year? By sharing the truly joi-ful news that actress / singer / entrepreneur, Kate Hudson, has ...
JOICO IS CELEBRATING 50 YEARS OF HEALTHY HAIR!20250201043015

JOICO IS CELEBRATING 50 YEARS OF HEALTHY HAIR!

We’ve been redefining healthy hair since forever, and in 2025, we’re celebrating 50 incredible years in the biggest, most joiful way possible—by celeb...
Feel Happy At Every Age…20191010130113

Feel Happy At Every Age…

Not to get all philosophical, but Plato nailed the art of joi a couple thousand years ago. "He who is of a calm and happy nature will hardly feel the ...
Your Hair Horoscope, Revealed20190930132249

Your Hair Horoscope, Revealed

TAURUSYour vibe: Reliable, stubborn, sensual, realistic, decisive, logical, loyalThe hair that brings you joi: Try feminine, low-maintenance looks you...
Your Next Vacation Destination Based on Your Personality Type20190820113426

Your Next Vacation Destination Based on Your Personality Type

I’m Outta Here! Now, Where Should I Go…?According to Forbes magazine, traveling gives you the opportunity to step away from the daily grind. “Apart fr...
Creativity Is The Key To Joi…We Have Proof20190712091409

Creativity Is The Key To Joi…We Have Proof

According to a recent article in Forbes, studies show that “tapping into your creative energy” can actually improve mental health, increase happiness,...
Larisa Love’s Philanthropic Toronto Tour20190625115702

Larisa Love’s Philanthropic Toronto Tour

The CauseColour To Conquer is a vibrant and engaging new charity program that invites Canadians to color their hair in an effort to raise awareness an...
The 5 Essentials You Need To Make Traveling A Joi20190620150515

The 5 Essentials You Need To Make Traveling A Joi

STAYING POWERTrue, many airplanes have seat chargers these days…but it’s not uncommon to find yourself without access to a plug; and a dying phone/lap...
10 Summer Hair Tips That Will Give Your Hair A Vacay20190611131031

10 Summer Hair Tips That Will Give Your Hair A Vacay

“Summer is approaching, and it’s time to think about altering your hair-care routine" says Cosmoprof artistic team member, Olivia Smalley."Even though...
‘Get The Hair-Feels’ Grand Prize Sweepstakes20190524105641

‘Get The Hair-Feels’ Grand Prize Sweepstakes

WINNER: Hannah PonceProof that you don’t have to be a professional hairdresser to be a devoted admirer of Joico’s Brand Ambassador and Hollywood hair ...
PreviousNext