Let’s talk braids with Joico International Artistic Director, Richard Mannah...
Wondering if braids can work for any age?
“Braids can be worn in so many ways that they’re always age-appropriate. Sometimes, a couple on the side with beautiful wavy hair can totally ‘commercialize’ the look.”
Wondering how to keep braids looking chic?
“As much as I think there really aren’t any rules when it comes to trends, I think braids look particularly hip and chic when they’re worn with the right clothes and makeup. There’s also a fine line between pretty, soft/loose braids and really messy braids – avoid messy if you’re trying to keep the look mature.”
Wondering if you have to have long hair to wear braids?
“I love when the hair is partially braided and partially left out. This is great for both long and short hair.”
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Wondering if there’s a simple version of the BTC Road Tour Braid that’s shown here?
“I created what I call the Infinity Braid. To simplify it, you can use the regular classic 3-strand braid. It’s also possible to skip the twisted knot in back, and put hair into a ponytail or leave the back completely out; then, add waves to the hair with a curling iron.”
Wondering what products to use to keep the look in place?
“I love using Defy Damage Protective Shield for shine and manageability; and Beach Shake texturizing finisher, which contains bee’s wax – it helps keep the braids super clean and defined-looking.”
